Coolers Wine
Coolers are made to keep bottles of wine at the optimal temperature. They also shield against excessive humidity, which could cause wine to degrade and alter its taste.
These sweet drinks usually contain real fruit juice and are low in alcohol (4-6% ABV). But they're not wine.
The History of Wine Coolers
The wine cooler is an iconic example of a trend that gained a lot of attention and then slipped out of style. What exactly is the definition of a wine cooler? And how did it become such an enthralling drink?
A wine cooler is made by mixing traditional wine with fruit juice or syrup. It's a refreshing sweet drink that is great for the summer. It's an excellent way to extend your wine bottle.
When the wine cooler first hit the market it was a popular choice for adults looking for a refreshing and easy drinking drink. It was sold by large distributors like California Cooler Seagram's and Bartles & Jaymes.
At their peak in the 1980's, sales from wine coolers reached a record of a billion dollars and accounted for 20 percent of all wine consumed in the US. However, their popularity began fade by the early 1990's. This was due in part to a change in federal taxes that made it less profitable to mix wine with water. This was the beginning of the end of the wine cooler. It was replaced with malt-based drinks such as Zima and Mike's Hard.
In the current era the wine cooler is getting a makeover thanks to independent wine drink producers who are focusing on making drinks that are high-end and have short ingredient lists. They are also making an effort to use more natural wines and fruit flavors.
Many people prefer to buy pre-made wine drinks. While you can make your own wine coolers by mixing wine with syrup or fruit juice you can make them yourself. They are available at many grocery stores, liquor stores and specialty wine stores. Apart from being convenient, these pre-made drinks are also a great addition to any barbecue or picnic. They can be served on rocks or with a sprinkling of citrus zest. Some of these drinks are frozen, which makes them ideal for outdoor parties. These drinks are great for any occasion, as long as you remember the correct temperature for your wine cooler.
The California Cooler
The 80's brought the first big wine cooler craze and the company that started the whole process was California Cooler. The bottled concoctions blended white wine with fruit juice and other favors, and they were hugely popular. California Bottled Products was the company that produced the concoctions. It began with Michael Crete and Stuart Bewley who was his high school buddy. They handled all the tasks themselves, including brewing, bottling and sales. In 1984, the company was selling 10 million cases per year. This led giant wine makers like Gallo to get into the game, saturating primetime television with commercials featuring their own versions of California Cooler, such as the endearing elderly yokels Frank Bartles and Ed Jaymes.
By the end of the decade the wine was gone. Taxes set off the death knell of the product in the year 1991, when Congress doubled the excise tax on wine to $1.07 per gallon. This drove up the cost of making a wine-based cooler, and it was soon surpassed by sweet carbonated malt beverages such as Zima and Smirnoff Ice.
It is still possible that coolers will make an appearance. It may be that the new generation is ready to embrace the irreverent mix of fruity liquor and wine. A cooler could also be an efficient option for energy than a refrigerator. A wine cooler is a great option for a patio or deck. It has screen covers to let cool air in from the outside.
In addition to being a great wine cooler, this collapsible beverage container is also great for camping and picnics. It can fold flat to fit into your trunk, and is easy to carry with a handle on top and solid wheels. Once it's set up, you can put a variety of food and drinks in it. It can also be used as seating, and it keeps your drinks cool. This cooler also comes with a convenient shoulder strap, making it easy to carry when fully loaded.
The 80's Craze
In the 1980s, wine-coolers were all the rage. The fizzy blend of white wine and fruit flavorings was able to rise from obscure to become the beverage that was popular for beach parties, picnics and informal gatherings. The low alcohol content of the drink attracted a wide range of people and it was an emblem of relaxed enjoyment. The popularity of wine coolers grew to the point that several major companies jumped in and the market exploded with many brands with a wide variety of flavors. The most successful were Bartles & Jaymes and Seagram's Escapes, who each boasted a large portfolio of fruity flavors, making them household names.
The 80's craze for chilled ready-to-drink concoction also led to an increase in the sparkling wine industry. Champagne and sparkling wines were a status symbol for young people who wanted to showcase their wealth and a large number of Americans began to drink these bubbly delights on regular basis.
At the time, sparkling wines were more expensive than table wines, but they still provided an easy alternative to more hefty, full-bodied reds and whites. These bubbly beverages were a great alternative to full-bodied, heavy reds and whites at the time when wine enthusiasts were turning against anything that did not have the label "vin d'vigne".
The wine cooler fad began to fade by the end of the decade. An enormous increase in excise tax caused manufacturers to shift to malt-based beverages. In 2006 the category had dropped to less than one percent of sales.
Coolers have made a brief comeback. Many people still refer to these flavored wine as wine coolers, however cocktail enthusiasts refer to them as drinks called spritzers or an aperitif. They can be a great option to extend an entire bottle of wine and add a little sweetness to an alcoholic light-bodied beverage, and are particularly refreshing on a warm day. However, there isn't any legal definition of a wine cooler and many products are not actually containing any wine.
The Perfect Cooler
There's a cooler for everyone, no matter if wine fridge you're a wine lover or just want to keep your favourite bottles at the perfect serving temperature. Before choosing a wine refrigerator, assess your available space and the number of bottles you'd like to store. Consider whether you want a built-in model that is fitted into cabinets or an independent unit that can be placed in any room of your house.
Wine coolers are a great addition to any kitchen however, they can also be used in bars, restaurants hotels, spas, hotels and other establishments that serve beverages. These refrigerators are made to store and cool bottles to the ideal serving temperature. They're a great way to ensure your customers enjoy their drinks to the fullest potential.
With an array of dual-zone and single-zone options, it's crucial to choose the right wine refrigerator for your company. If you're a beginner to wine, a single zone cooler will likely suffice. However when your tastes change, you may need to upgrade to models with two zones that can accommodate different types of wine at the same time.
If you're a wine connoisseur or simply want an efficient wine cooler you should consider the BruTank Vino Bottle Cooler Portable. This double-walled, vacuum-insulated cooler keeps your bottles or wine chilled for 6 hours without any ice. This cooler is perfect for picnics, backyard barbecues and dinner parties.
Users love the aesthetically pleasing design and small size of this wine cooler, which is perfect for homes with limited storage space. The compressor system of this cooler is highly praised by consumers for its quiet operation and precision temperature control. Many are also pleased with the locking mechanism that provides an additional layer of security for wine bottles.